Monday, February 6, 2017

Romance authors at the Glendale Chocolate Affaire

The Glendale Chocolate Affaire started just over two decades ago under the sponsorship of Joe Ceretta, the owner of the Ceretta Candy Company, located in Glendale Arizona. 
Joe Ceretta, initiator of the Glendale Chocolate Affaire.
This event usually runs on the Superbowl weekend, the first weekend of February, shortly before Valentine's Day. It takes place in Murphy Park, around the Velma Teague Library and goes on Friday night, Saturday all day and night, and Sunday afternoon. The theme is Chocolate and Romance, and since the inception, the local Romance Writers have been part of this event.
Getting Ready Friday night - an impressive lineup of authors
View from above. The Glendale Glitters are still decorating the trees since the holidays.
This year (unlike some previous years when it was cold or rainy) the weather was balmy, the sun shone on the event, and the crowds came to attend the free event. This year it gathered a whooping 85,000 visitors. There were vendors of chocolate, of course, and all kinds of sweets and yummy crepes and sausages and fried bread, wine, beer, chocolate-covered fruit, and many mouth-watering delights, like pulled pork and delicious curly fries drowned in melting cheese. You will also find there popcorn, hats, jewelry, art, and a trove of other treasures for Valentine's Day gifts.

On Saturday, many of the participating authors also gave free writing workshops in the Civic Center Annex, for aspiring writers of all popular genres, on how to write, edit, polish a novel, and get it published, as well on how to market it.

Sunglasses and summer wear de rigueur on this warm February day in Arizona
The most exciting thing for writers about this event, is the opportunity to meet their readers, year after year, as they return to tell them how much they liked last year's books, and to check what new titles they have published since the last Affaire.

So, if you live in Arizona, or happen to visit at that time of year, and if you like romance or chocolates, mark your calendars for next year and come say hi to our local Romance authors, at the Glendale Chocolate Affaire.

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